Blog

rss

MSAE Blog

Want to stay up to date in the association world? This blog will provide you with news about members, industry updates, trends and more!

Chasing the White Whale: Growing Engagement Amidst the Pandemic Bookmark

Chasing the White Whale: Growing Engagement Amidst the Pandemic
In the classic story of Moby Dick, Captain Ahab single-mindedly pursues a giant white whale across the equator and ultimately to his - and his crew’s - demise. Today, the term ‘chasing the white whale’ is used to describe a situation in which someone is going after something (perhaps obsessively) that is impossible to attain. After five months of pandemic-related shutdowns, some association leaders might feel that member engagement is their white whale. But quantitative research and observational data say otherwise: member engagement is attainable and now is the time to pursue it in earnest.

Redesigning Association Business Models Bookmark

Redesigning Association Business Models

As associations move past the early response phases to COVID-19 and plan for an uncertain future, there is a lot of conversation around how to analyze business lines and develop business models. While there are many different approaches to doing so, the Business Model Canvas is a deceptively simple tool that captures a business model's building blocks in a useful, one-page snapshot 


THE BUSINESS MODEL CANVAS

The BMC is a visual organizer that focuses on the essential aspects of a business model and allows the user to appreciate the relationships among those aspects. The Value Proposition is central to a strong business model, and it is oriented as such in the tool. Also inherent in the tool's design are both sides of the balance sheet. On the right side of the BMC, are those aspects of the business model that relate to revenue generation: Customer Segments, Customer Relationships, Channels, and Revenue Streams. On the left side of the BMC are the aspects that have costs associated with them: Key Resources, Key Activities, Key Partnerships, and Cost Structures. 

Tags

Member News New Jobs Congratulations 2015 Association Impact Magazine Board Members Insurance Social Media Strategic Planning Reinvention Communications Emerging Professionals Econonics Associations MSAE Online Learning Upcoming Third Thought Staff Hiring Education industry news taxes fees new members award Industry Economics News industry news strategic thinking association professionals orgpro Department of Labor Overtime Jobs msae news new job press release awards IRS Social Security Nonprofits Associ8 networking event CPA membership specialist opportunities Happy New Year Best Moments in 2015 Highlights Memories Human Resources Tips Employment Law Tax Forms Health Coverage Employees Event Technology Engagement Employee Handbook Communication Employee Appreciation Day Success Legislative Public Policy Conference 2016 accountability congratulations government affairs overtime rule interns ceo association impact campaign finance government relations public policy employment hr Marketing Member Engagement Leadership Recognition Diamond Awards rising leaders meeting planners best practices ASA Award Association Societies Alliance Shane Yates member resources members Redesign Board amicus briefs online shopping msae news member benefits taxes hr legislative donors 2018 photos certification legislation advocacy asae ballot proposal michigan vote Amicus Curae Supreme Court Tax Standing Elections Sick Leave Minimum Wage fringe benefits donor disclosure school grading legislature litigate citizen initiated 2019 state of the state budget Redistricting Insurance Reform UBIT Lansing American Associations Day GDPR Strategic plan MSAE history michigan society of association executives board of directors community Pure Michigan tourism CVBs Board of Directors Advocacy Public Policy compensation benefits salary survey salary benchmark member benefit headquarters building for sale rental space change transition strategic plan people association membership member survey marketing general membership research ceo membership director volunteer leaders cse strategic planning bylaws governance volunteer member service member value retention asae research crisis plan coronavirus COVID19 management restructure leadership coronavirus covid-19 remote work from home telework WFM associations covid-19 quarantine social distancing virtual meetings COVID 19 corona virus meeting cancellation event insurance pandemic executives strategy business plan diversification value collaboration resources higher logic remote work work from home productivity management membership marketing digital marketing markting tips cse association management cares package financial relief ppp eidl MVCA member press release productivity tips WFH podcast podcasting marketing ideas crisis meetings conferences CDC OSHA membership tips association tips wellness association management work life balance resorts hotels small business michigan resorts michigan hotels cses assn exec executive covid 19 safe meetings in michigan meetings events employee wellness association leadership employee health learning events learning donna oser Aaron Wolowiec msae staff cae press releases thought leadership newsletter testing marketing tips executive director MSAE leadership board governance job description assn execs conferences technology audio visual virtual events remote learning assnexecs race equity website SEO SEM planning data revenue 2020 assnexec meeting virtual conferences event planning msae. governance election nominations #assnexec risk management face-to-face meetings #meetingprofs risk management meeting planning meeting venues election appointment mental health employee mental health mental health in the workplace CMP Certified Meeting Planner Information CMP Events strategy assn #assnexec competition business of associations service programs sunset zoom calls leader covid pandemic back to school association news #assn ceos asae assn exec meetingsprof engagement membership engagement sponosr virtual marketing ROI meetingprofs assnexec in person career advancement

About Our Company

We are the association for associations  in Michigan! Our mission is to ensure a knowledgeable, professional and successful association community. 

Disclaimer

Information on this web site is provided for general educational purposes only and is not intended to provide legal advice on any subject matter whatsoever. Your use of our website is at your own risk. Due to frequent changes in the law, some of the information on the website may not reflect the current state of the law and we recommend contacting appropriate legal advice. MSAE is not responsible for any errors or omissions in the content on the website nor for damages that arise from your use of the website under any circumstances.
123 movies