Closing Keynote: Creating a Work Culture to Be Proud Of!
Thursday, July 16 | 12:00 - 1:00pm

Bob Fish-Co-founder of Michigan based $100 Million Coffee Franchise will share his insight on how to create a work culture to promote purpose for everyone.  Founded in 1995 in East Lansing, Biggby Coffee underwent a cultural assessment in 2014 with the help of a consultant; based on the results Bob and his co-founder Mike McFall worked to cultivate a work environment for employees including caring, appreciation and Leadership training starting from the top down.  Realizing all their hard work and a legacy that dies with you is not a legacy, they worked at improving midlevel staff collaboration and leadership styles; the result for the company that was better than what Bob and Mike could do alone!  Bob will share the processes and challenges of these changes and how these have continued to be productive and successful.

Learning Objectives:
1. Identify when a cultural assessment is necessary within your organization
2. Compare progress and make improvements and changes when needed
3. Discuss delivery methods for getting staff on-board in a safe effect way

@BiggbyBob | | CMP Domain E | CAE Domain 5


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