News & Publications

MSAE Blog

Want to stay up to date in the association world?

This blog will provide you with news about members, industry updates, trends and more!

  • Blog Entry

    As association leaders grapple with what reopening looks like for their organizations, the MSAE Board of Directors took bold action at its June meeting, voting unanimously to auction the association's headquarters located at 1350 Haslett Road in East Lansing. The board's decision reflects a commitment to investing MSAE's resources in activities that will build value for the Society's membership. read more ...

  • An increase in member engagement was the silver lining of the COVID-19 crisis for many associations. Marketing General's recently released Membership Marketing Benchmarking Report highlights the specific areas in which that engagement manifested. It also provides insight into how those increases can be leveraged to grow Membership in the coming year. Engagement According to the report, association read more ...

  • Blog Entry

    MSAE's Silent Auction Subcommittee is seeking donations for the Silent Auction being held at the 2021 Annual Conference . Donating is an excellent way to gain visibility for your organization while supporting a great cause. Proceeds from the auction go to support the Kevin A. Kelly Scholarship Fund and MSAE. Access the donation form here. Donation forms are requested by no later than August 16, read more ...

  • One hundred thirty-one association executives (including five Michiganders) recently earned their Certified Association Executive (CAE®) credential from the CAE Commission of ASAE. MSAE is proud to have supported a third (32%) of those recipients in their successful pursuit of the credential! MSAE alumni have a pass rate of greater than 83% but, more importantly, association executives participating read more ...

  • Chart from the 2021 Membership Marketing Benchmarking Report published by Marketing General Incorporated Marketing General Incorporated just released its 13th Membership Marketing Benchmarking Survey Report. The report delivers the low down on how associations are doing with membership and which strategies and tactics have proven to be most useful for recruitment, engagement, renewal, and reinstatement. read more ...

  • Blog Entry

    Lyon and Small Nominated to Serve on MSAE Board Tobi Lyon, MBA, CAE , and Douglas Small have been nominated for election to MSAE's Board of Directors. The slate, which was presented to the board at its June 30 meeting, was recommended by the Leadership Identification Committee and received unanimous support. "Doug and Tobi's professional experiences and business acumen will be invaluable assets read more ...

  • Blog Entry

    Invitation to Annual Business Meeting Members and interested parties are invited to attend the Annual Business Meeting of the Michigan Society of Association Executives (MSAE), which will take place at the Ann Arbor Marriott Ypsilanti at Eagle Crest at 12 p.m. on Tuesday, August 24, 2021. The agenda includes the election of new directors to the board and an update on the State of the Society. read more ...