Search

1 to 5 of 5
Sort by

Blog Entry
Your Input is Needed

MSAE is looking to learn more about your pain points and preferences before engaging in our next strategic planning round. The 2021 Survey takes roughly eight minutes to complete. It includes questions to improve our understanding of the industry's professional pressures, what products and...

Donna Oser's profile image

Blog Entry
Your Help is Needed

One of the most common questions I've been hearing from association professionals: What's happening with membership? How are other associations doing? What's working? Well, here's our chance to get hard data and evidence-based strategies! Complete Marketing General Incorporated's 2021...

Donna Oser's profile image

Blog Entry
Association Marketing MoJo - Tips from Practitioners

The learning curve for marketing professionals new to the association world can be steep . As anyone in the association marketing world will tell you, there’s a certain nuance one must acquire in order to effectively market association services, events, learning opportunities and membership...

Wes Sovis's profile image

Blog Entry
Membership Strategies for Today's Business Environment

Current circumstances present associations with challenges galore, but perhaps none so unique as recruiting and renewing members. With members financially challenged, working from home, furloughed, not able to attend in-person events, etc., membership professionals needed to get creative in...


Blog Entry
Let Us Take 2021 by Storm - Together

I'll never forget the moment I fell in love with associations. I was 28 years old, had made the career change to associations just four months prior, and I was standing in the back of the room as our conference's opening general session was about to begin. The experience was new to me. The sound...

Donna Oser's profile image