Agenda at a Glance
Every Moment Counts: MSAE25 - Plan. Participate. Propel!
We’ve made a few changes to our concurrent sessions—be sure to check the updated schedule!
Agenda-at-a-Glance*
Need to get permission from your supervisor to attend? ๐ Click here for our 'Build Your Case Kit'.
|
MONDAY, DECEMBER 8, 2025 |
|
|
10:00 a.m. - 7:00 p.m. |
Registration Open |
|
1:00 p.m. - 5:00 p.m. |
Pre-Conference Excursions Compliments of Traverse City Tourism |
|
6:30 p.m. - 7:30 p.m. |
Welcome Reception Compliments of Grand Traverse Resort and Spa |
|
7:30 p.m. - ? |
Hosted Dinners or Evening on Your Own |
|
|
|
|
TUESDAY, DECEMBER 9, 2025 |
|
|
7:30 a.m. - 5:00 p.m. |
Registration Open |
|
8:00 a.m. - 9:00 a.m. |
Breakfast Available |
|
8:30 a.m. - 9:45 a.m. |
Keynote: Modernizing for Impact: |
|
9:55 a.m. - 10:45 a.m. |
Concurrent Sessions - Click here for details. |
|
10:55 a.m. - 11:25 a.m. |
Refreshment Break in Marketplace |
|
11:35 a.m. - 12:25 p.m. |
Concurrent Sessions - Click here for details. |
|
12:35 p.m. - 2:25 p.m. |
Lunch & Annual Meeting |
|
2:35 p.m. - 3:25 p.m. |
Concurrent Sessions - Click here for details. |
|
3:35 p.m. - 3:55 p.m. |
Refreshment Break in Marketplace |
|
4:05 p.m. - 4:55 p.m. |
Concurrent Sessions - Click here for details. |
|
4:55 p.m. - 5:30 p.m. |
Relax & Freshen Up |
|
5:30 p.m. - 9:00 p.m. |
An Evening with Traverse City Tourism |
|
9:30 p.m. - 11:00 p.m. |
Afterglow |
|
|
|
|
WEDNESDAY, DECEMBER 10, 2025 |
|
|
7:30 a.m. - 12:30 p.m. |
Registration Open |
|
8:00 a.m. - 9:00 a.m. |
Breakfast Available |
|
8:30 a.m. - 9:20 a.m. |
Concurrent Sessions - Click here for details. |
|
9:35 a.m. - 10:05 a.m. |
Refreshment Break in Marketplace |
|
10:15 a.m. - 11:05 a.m. |
Concurrent Sessions - Click here for details. |
|
11:15 p.m. - 1:00 p.m. |
Lunch & Installation of Officers |
The agenda is subject to change.
2025 Annual Conference Sponsors
-
Traverse City Tourism
101 West Grandview Parkway
Traverse City, MI 49684-2252
US (231)947-1120Host Destination -
-
-
-
Chase Creative
3718 Buchanan Avenue, SW, Suite B
Wyoming, MI 49548
US (616)785-8660Breakout Session AV Equipment -
Results At Hand Software, LLC
43700 Woodward Ave Suite 101
Bloomfield Hills, MI 48302 (877)926-2328Mobile App, Badges and Printing -
Maner Costerisan
2425 E. Grand River Avenue, Suite 1
Lansing, MI 48912
US (517)323-7500Tuesday Breakfast & Keynote Speaker -
D2L
137 Glasgow Street Suite 560
Kitchener, ON N2G 4X8 647-575-5335Tuesday Lunch & Keynote Speaker -
Yeo & Yeo CPAs & Advisors
822 Centennial Way, Suite 250
Lansing, MI 48917
US (517)323-9500Wednesday Lunch & Keynote Speaker -
Destination Ann Arbor
315 W. Huron Street, Suite 340
Ann Arbor, MI 48103
US (734)794-0649Wednesday Morning Specialty Coffee Bar -
Experience Grand Rapids
171 Monroe Avenue, NW, Suite 545
Grand Rapids, MI 49503-6204
US (616)258-7388Wednesday Breakfast -
Petoskey Area Visitors Bureau
401 East Mitchell Street
Petoskey, MI 49770
US (231)348-2755Afterglow Reception -
Kelley Cawthorne
208 North Capitol Avenue, 3rd Floor
Lansing, MI 48933-1731
US (810)691-0703Digital Registration -
Mt. Pleasant Area Convention & Visitors Bureau
113 West Broadway Street
Mount Pleasant, MI 48858
US (888)772-2007Turndown Service -
Delta Hotels by Marriott Muskegon Convention Center
939 Third Street
Muskegon, MI 49440-1136
US (231)720-1753Name Badge Ribbon -
Shanty Creek Resorts
5780 Shanty Creek Road
Bellaire, MI 49615
US (866)695-5010Welcome Gift -
-
ASM Global - DeVos Place
303 Monroe Avenue, NW
Grand Rapids, MI 49503
US (616)742-6500Breakout Room -
-
Crystal Mountain
12500 Crystal Mountain Drive
Thompsonville, MI 49683
US (231)378-2000Breakout Room -
-
Choose Lansing
500 East Michigan Avenue, Suite 180
Lansing, MI 48912
US (800)648-6630Monday Night Hosted Dinner & Breakout Room -
Blue Water Area Convention & Visitors Bureau
500 Thomas Edision Parkway
Port Huron, MI 48060
US (800)852-4242Monday Night Hosted Dinner -
Discover Kalamazoo
240 W. Michigan Ave.
Kalamazoo, MI 49007
US (269)488-9000Monday Night Hosted Dinner


