Agenda at a Glance

Monday, December 8, 2025

10:00 a.m. - 7:00 p.m.

Registration Desk Open

1:00 p.m. - 5:00 p.m.

Pre-Conference Excursions Compliments of Traverse City Tourism

6:30 p.m. - 7:30 p.m.

7:30 p.m. - ?

Tuesday, December 9, 2025

7:30 a.m. - 5:00 p.m.

Registration Desk Open 

7:30 a.m. - 8:15 a.m.

CEO Breakfast and Program

8:00 a.m. - 9:00 a.m.

Breakfast Available 

8:30 a.m. - 9:45 a.m.

Keynote: Modernizing for Impact: 
Innovation, Relationships, and the Future of Associations
^{Warren Call, President & CEO of Traverse Connect}

9:55 a.m. - 10:45 a.m.

Concurrent Sessions

10:55 a.m. - 11:25 a.m.

Refreshment Break in Marketplace
^{Check out the Silent Auction!}

11:35 a.m. - 12:25 p.m.

Concurrent Sessions

12:35 p.m. - 2:25 p.m.

Lunch +
Keynote: Learning That Pays: Delivering Education Members Value-and Invest In
^{Tracy King, CAE, CEO of InspirEd}

2:35 p.m. - 3:25 p.m.

Concurrent Sessions

3:35 p.m. - 3:55 p.m.

Refreshment Break in Marketplace
^{Check out the Silent Auction!}

4:05 p.m. - 4:55 p.m.

Concurrent Sessions

4:55 p.m. - 5:30 p.m.

Relax & Freshen Up

5:30 p.m. - 9:00 p.m.

An Evening with Traverse City Tourism

9:30 p.m. - 11:00 p.m.

Afterglow

Wednesday, December 10, 2025

7:30 a.m. - 12:30 p.m.

Registration Desk Open

7:30 a.m. - 8:15 a.m.

CEO Breakfast and Program

8:00 a.m. - 9:00 a.m.

Breakfast Available

8:30 a.m. - 9:20 a.m.

Concurrent Sessions

9:35 a.m. - 10:05 a.m.

Refreshment Break in Marketplace
^{Check out the Silent Auction! Silent Auction Bidding Ends at 10:05 a.m.}

10:15 a.m. - 11:05 a.m.

Concurrent Sessions

11:15 p.m. - 1:00 p.m.

Keynote: MemberShift: Why Members Leave and the Strategies to
Bring Them Back
^{Sarah L. Sladek, Founder & CEO of XYZ University}