📻MSAE INSIGHT Podcast Episode 27 Featuring Alissa Parady, CAE

In this episode of Insight, host Ariel Backus speaks with Alissa Parady, CAE, executive director of the International Hearing Society (IHS), about her leadership journey and the evolution of the hearing healthcare profession during a time of major industry change. Alissa discusses her transition from government affairs to executive leadership and highlights key initiatives during her first four years at IHS, including a new headquarters, updated CRM and learning management systems, and a redesigned website. The conversation also explores how IHS has supported members through FDA-driven changes such as over-the-counter hearing aids, while continuing to advocate for hearing aid specialists and patient-centered care. Alissa shares the organization’s efforts to strengthen workforce recruitment, professional development, and legislative during her first four years at IHS, including a new headquarters, updated CRM and learning management systems, and a redesigned website. The conversation also explores how IHS has supported members through FDA-driven changes such as over-the-counter hearing aids, while continuing to advocate for hearing aid specialists and patient-centered care. Alissa shares the organization’s efforts to strengthen workforce recruitment, professional development, and legislative influence through advocacy, education, and relationship-building.

Note that we'll take a short break in July and return in August with new episodes and fresh conversations for the fall season.