Shared Interest Groups Kick-Off This Month

Announcements, Blog,

The first set of Shared Interest Groups (SIGs) took place last quarter and the conversation and connections were great! As a member of MSAE, the Shared Interest Groups (SIGs) are free to attend and a great way to meet colleagues, in a no-pressure environment! These like-minded peers are there to learn from you and provide insight to help you in your profession.

Each group will gather quarterly from 9:00-10:15 AM at MSAE's office, located at 2501 Jolly Rd., Suite 110, Okemos, MI 48864, unless otherwise posted. Group descriptions are listed below in alpha order. SIG participation is open to all current MSAE members. 

Emerging Leaders (EL)

The Emerging Leaders SIG is for professionals with less than three years of experience in associations or under age 35 looking to meet with peers to share experiences, learn more about the association industry, and network in a fun, social environment. The purpose of the SIG is to help young association professionals establish contacts and develop leadership skills to succeed in the association industry.


Marketing, Communications and Public Relations (MCPR)

The MCPR SIG focuses on the idea-sharing and networking of those involved in communication activities for associations to keep them informed of current trends and share best practices. This SIG includes publications, public relations, media relations, advertising, marketing, and other related areas.


Membership Development and Services (MDS)

This SIG serves as a professional support network for members who have interest or responsibilities in membership, member services, and membership-specific marketing. It also serves as an idea laboratory and information/sample exchange.


Meetings, Education and Certification (MEC)

This SIG explores the wide array of topics, best practices, and trends related to the management of association education programs, certification, and meetings. An intentional focus on supporting one another strengthens the learning and sharing.


Operations (OPS)

The Operations SIG deals with the myriad issues facing those with responsibilities or interest in association operations. While the group will target specific topics for discussion for each meeting, this SIG generally includes functional areas such as technology, finance, human resources, workplace, etc.