2026 Public Policy Roundtable Program


Tuesday, March 10, 2026 
Program

9:25 AM         Welcome 

9:30 AM          Inside the Majority: How Leadership Offices Shape Policy, Process, and Outcomes

Lindsay Young, Chief of Staff, Speaker of the House Matt Hall [INVITED]
Kathleen O'Reilly Farhat, Chief of Staff, Senate Majority Leader Brinks [INVITED]

Explore how majority leadership offices in the House and Senate balance priorities, process, and professional relationships to influence policy outcomes, and what association executives and advocates should understand when engaging in the legislative process. 

10:30 AM        Mobilizing Members for Advocacy: Building Engagement that Advances Organizational Impact 

Drew Beardslee, VP of Government Affairs, Michigan Retailers Association [CONFIRMED]

Learn how associations can design advocacy programs that respect members’ time while increasing participation and impact by aligning legislative engagement with member value, clear roles, and strategic organizational goals, drawing on real-world experience from the Michigan Retailers Association. 

11:15 AM         Roundtable Discussions [Round 1] 

1. Artificial Intelligence and Public Policy: What Association Leaders Need to Understand

Explore how artificial intelligence is intersecting with legislative processes, redistricting, data analysis, and policy development, and discuss how associations are using AI to interpret complex legal issues, monitor policy environments, and support informed advocacy and governance decisions.
________________________________________
2. Managing PACs Effectively: Compliance, Reporting, and Best Practices

Discuss the evolving PAC reporting environment, including new systems, compliance expectations, and practical tips associations can use to manage political giving responsibly, transparently, and in alignment with legal and governance requirements.

________________________________________
3. Membership and Advocacy: Strengthening Engagement, Retention, and Growth

Examine how advocacy initiatives can be leveraged to address member apathy, strengthen retention, and support membership growth by aligning public policy engagement with member value and organizational mission.

________________________________________
4. Partnering with State Departments: Opportunities, Relationships, and Strategic Value for Associations

Learn how associations can more effectively engage with state departments—such as LEO and MDOT—to uncover funding opportunities, build productive working relationships, and maximize the strategic and operational benefits of public-sector collaboration.

________________________________________
5. Designing Effective Legislative Days: Planning, Timing, and Engagement Strategies

Share best practices for planning and executing successful legislative days and advocacy events, including venue selection, timing considerations, evolving formats, and lessons learned that enhance participation, impact, and organizational outcomes.

________________________________________
6. Building Effective Grassroots Advocacy: Mobilizing Members to Advance Policy Goals

Discuss strategies for developing and sustaining grassroots advocacy programs that educate, engage, and mobilize members while supporting organizational advocacy objectives and long-term stakeholder relationships.

11:45 AM        Lunch - Remarks from Governor Whitmer [INVITED]

12:15 PM        Understanding Michigan’s Political Landscape: Implications for Association Strategy and Advocacy

Zoe Clark, Associate General Manager, Political Director & It's Just Politics host [CONFIRMED]
Rick Pluta, Senior Capitol Correspondent, Michigan Public Radio Network [CONFIRMED]

Drawing on their experience covering state government, Michigan Public Radio’s Zoe Clark and Rick Pluta analyze longer-term political trends, institutional dynamics, and policy-shaping forces in Michigan, and examine how association leaders can use this insight to inform strategic planning and advocacy decision-making.  

1:15 PM         Roundtable Discussions [Round 2] 

1. Artificial Intelligence and Public Policy: What Association Leaders Need to Understand

Explore how artificial intelligence is intersecting with legislative processes, redistricting, data analysis, and policy development, and discuss how associations are using AI to interpret complex legal issues, monitor policy environments, and support informed advocacy and governance decisions.
________________________________________
2. Managing PACs Effectively: Compliance, Reporting, and Best Practices

Discuss the evolving PAC reporting environment, including new systems, compliance expectations, and practical tips associations can use to manage political giving responsibly, transparently, and in alignment with legal and governance requirements.

________________________________________
3. Membership and Advocacy: Strengthening Engagement, Retention, and Growth

Examine how advocacy initiatives can be leveraged to address member apathy, strengthen retention, and support membership growth by aligning public policy engagement with member value and organizational mission.

________________________________________
4. Partnering with State Departments: Opportunities, Relationships, and Strategic Value for Associations

Learn how associations can more effectively engage with state departments—such as LEO and MDOT—to uncover funding opportunities, build productive working relationships, and maximize the strategic and operational benefits of public-sector collaboration.

________________________________________
5. Designing Effective Legislative Days: Planning, Timing, and Engagement Strategies

Share best practices for planning and executing successful legislative days and advocacy events, including venue selection, timing considerations, evolving formats, and lessons learned that enhance participation, impact, and organizational outcomes.

________________________________________
6. Building Effective Grassroots Advocacy: Mobilizing Members to Advance Policy Goals

Discuss strategies for developing and sustaining grassroots advocacy programs that educate, engage, and mobilize members while supporting organizational advocacy objectives and long-term stakeholder relationships.

1:45 PM        Break

2:00 PM       Lessons from Gubernatorial Transitions: What Association Leaders Need to Know to Ensure Continuity and Impact

Rich Baird, Governor Rick Snyder Transition Director [CONFIRMED]
Mark Bernstein, Governor Gretchen Whitmer Transition Director [CONFIRMED]

Learn how associations can anticipate and navigate gubernatorial transitions by understanding transition processes, maintaining institutional relationships, and aligning advocacy and operational strategies to ensure continuity and sustained impact.  

2:45 PM        Artificial Intelligence and Advocacy: Managing Opportunity, Risk, and Organizational Credibility

Chuck Perricone, Founder/CEO, Dome IQ, Inc. [CONFIRMED]

Examine how artificial intelligence is influencing advocacy and public policy work, and explore how association leaders can evaluate opportunities, address security and risk considerations, and maintain organizational credibility while engaging responsibly with policymakers and public-sector stakeholders.  

3:30 PM        Adjourn to Legislative Reception at Kelley Cawthorne  

2026 Public Policy Roundtable Sponsors

  • Michigan Association for Justice
    Michigan Association for Justice
    325 S Walnut St
    Lansing, MI 48933-2013
    US
    (517)321-3073
    Rotunda Sponsor
  • Bellwether Public Relations
    Bellwether Public Relations
    600 W Saint Joseph St # 100
    Lansing, MI 48933-2265
    US
    (517)485-6600
    Rotunda Sponsor
  • Choose Lansing
    Choose Lansing
    500 East Michigan Avenue, Suite 180
    Lansing, MI 48912
    US
    (800)648-6630
    Welcome Sponsor
  • Mission Point Resort
    Mission Point Resort
    6633 Main St PO Box 430
    Mackinac Island, MI 49757-0430
    US
    (800)833-7711
    Refreshment Break Sponsor
  • Small Business Association of Michigan
    Small Business Association of Michigan
    101 S Washington Sq Ste 900
    Lansing, MI 48933-1708
    US
    (517)482-8788
    On the Hill Sponsor
  • Dykema Gossett PLLC
    Dykema Gossett PLLC
    201 Townsend St. Ste 900
    Lansing, MI 48933
    (517)374-9134
    On the Hill Sponsor
  • Michigan Licensed Beverage Association
    Michigan Licensed Beverage Association
    101 S. Washington Square, Suite 800
    Lansing, MI 48933
    US
    (517)374-9611
    Leadership Sponsor
  • Michigan Association of CPAs
    Michigan Association of CPAs
    888 West Big Beaver Road Ste 550
    Troy, MI 48084
    (248)267-3700
    Leadership Sponsor
  • Kelley Cawthorne
    Kelley Cawthorne
    208 North Capitol Avenue, 3rd Floor
    Lansing, MI 48933-1731
    US
    (810)691-0703
    Leadership Sponsor
  • Petoskey Area Visitors Bureau
    Petoskey Area Visitors Bureau
    401 East Mitchell Street
    Petoskey, MI 49770
    US
    (231)348-2755
    Leadership Sponsor
  • Crystal Mountain
    Crystal Mountain
    12500 Crystal Mountain Drive
    Thompsonville, MI 49683
    US
    (231)378-2000
    Leadership Sponsor
  • Insurance Alliance of Michigan
    Insurance Alliance of Michigan
    124 West Allegan Street Suite 1100
    Lansing, MI 48933
    United States
    (517)371-2880
    Supporter Sponsor
  • OAV
    OAV
    (616)259-9193
    AV Support Sponsor
  • Results At Hand Software, LLC
    Results At Hand Software, LLC
    43700 Woodward Ave Suite 101
    Bloomfield Hills, MI 48302
    (877)926-2328
    Badge & Printing Sponsor